PUT YOUR MAIN MESSAGE HERE (3-5 WORDS)
This should be 3-5 sentences: In plain language, say who this page helps, the result they’ll get, why they should care today, and what to do next. Mention your city/area once. Example: “If you’re buying your first home in Knoxville, this page shows exactly how to go from curious to confident—without guesswork. I’ll walk you through financing, neighborhoods, and the steps to get keys in hand
WHY CHOOSE THIS / WHY IT WORKS
Icon 1 Title — [Benefit #1 in 2–4 words]
One sentence explaining how this helps your audience specifically. Add a concrete element: speed, clarity, savings, impact.
Icon 2 Title — [Benefit #1 in 2–4 words]
One sentence tying the benefit to a fear or friction you remove. Example: fewer surprises, transparent steps, vetted partners.
Icon 3 Title — [Benefit #1 in 2–4 words]
One sentence about local expertise, trust, and/or measurable result (e.g., “weekly updates,” “100% of funds stay local”).
WHAT THIS IS (AND ISN'T)
Explain your “product” (program/service/cause) in 3–4 sentences. Define scope (what’s included), who it’s for/not for, and the core promise. Use 1 keyword + your city here.
here is what you'll get (FEATURES → BENEFITS)
Feature/Deliverable #1
1 sentence benefit: what it means for them.
Feature/Deliverable #2
1 sentence benefit: what about speed/clarity.
Feature/Deliverable #3
1 sentence benefit: about communication/support.
PROOF / TRUST (WHAT PEOPLE ARE SAYING)
PERSON ONE NAME
Area (for SEO)
"Accumsan id imperdiet et, porttitor at sem et alo. Curabitur aliquet quam id dui posuere blandit curabitur quam id dui arcu erat, accumsan idit imperdiet, porttitor curabitur quam id dui aliquet."
PERSON TWO NAME
Area (for SEO)
"Accumsan id imperdiet et, porttitor at sem et alo. Curabitur aliquet quam id dui posuere blandit curabitur quam id dui arcu erat, accumsan idit imperdiet, porttitor curabitur quam id dui aliquet."
PERSON THREE NAME
Area (for SEO)
"Accumsan id imperdiet et, porttitor at sem et alo. Curabitur aliquet quam id dui posuere blandit curabitur quam id dui arcu erat, accumsan idit imperdiet, porttitor curabitur quam id dui aliquet."
FREQUENTLY ASKED QUESTIONS
Every great idea sparks a few questions. These answers will help you understand how it works, where your effort goes, and what to expect every step of the way.
Have a question that’s not listed here? Reach Out and I’ll respond personally — clarity and transparency are part of the process.
Ready to [Outcome in 2–4 words]?
[1 sentence restating the simplest next step and what they get within a timeframe. Example: “Tap below and I’ll reply within 24 hours with your next two moves.”]
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©2023 Wallace Real Estate. All Rights Reserved. Not intended as a solicitation if your property is already listed by another broker. Affiliated real estate agents are independent contractor sales associates, not employees. Wallace fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
